
I own the end-to-end 0→1 build of a regulated crypto trading product inside a multi-vertical estate representing £170M+ annual turnover across 3 native apps and web. Scope spans product strategy, vendor selection, integration sequencing, compliance constraints, and launch governance.
Execution focuses on third-party integrations for KYC, wallets, payments, and quotes, with risk-calibrated onboarding flows for CDD and EDD. I drive roadmap, stakeholder alignment, and go-live readiness to ensure the platform can launch safely in FCA/GC-regulated environments.
0→1 ownership: led a brand-new regulated crypto platform from discovery through go-live readiness
Integration depth: orchestrated 4 core third-party capability layers (KYC, wallets, payments, quotes)
Regulatory flow design: embedded 2 compliance onboarding paths (CDD and EDD)
Operating scope: delivered within a 3 native apps + web product ecosystem
Business context: built within a multi-vertical estate managing £170M+ annual turnover
Defined the platform architecture and delivery sequence to de-risk launch: compliance-first onboarding, wallet and payment orchestration, and quote execution flows.


Designed onboarding around CDD/EDD decisioning to reduce compliance friction while keeping conversion intent intact.


Regulatory collaboration early → bringing compliance into discovery prevented expensive late-stage rewrites.
Vendor integration contracts → explicit field definitions and edge-case libraries accelerated implementation quality.
Risk-based rollout planning → staged release controls reduced launch risk while preserving delivery pace.
Earlier API sandbox validation → validating provider payloads earlier would have shortened integration cycles.
Shared technical artefacts → tighter reusable integration playbooks would reduce repeat effort across verticals.
Even stronger instrumentation design → deeper event planning pre-build would improve first-iteration decision speed.

Dreamer
I designed it around fewer goals, clearer daily actions, and visible progress over time.
Growth
Activation-to-retention system shipped end-to-end

Spreadex Group
Operationalised AI across the PM lifecycle to increase throughput, quality, and strategic focus.
Growth
~20% PM capacity saved

Spreadex Group
Combined provider integration improvements and UX redesigns to unlock measurable deposit growth.
Growth
+6% visit→deposit, +3% first-time deposits

Spreadex Trading
Turned market ideas into a measurable conversion engine with one-tap execution flows.
Growth
~15× return on cost

Spreadex Sports
Redesigned core bet placement flows to increase activation, engagement, and turnover at scale.
Growth
+37.7% total turnover
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